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Etiquette(s) : Néant.
Classification (par nos bibliothéquaires) : Néant. | |
Date de naissance : 23/03/1967
Lieu de naissance : hFiwzYsdSqEhrqTLf
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So far real-time bidding is still a small part of the online-advertising business—around 19% of online display ads in America are now bought and sold in this way. But it is growing quickly and may account for 29% of them by 2017. And it is only a matter of time before digital radio, outdoor and television commercials start to be sold this way too. Paper posters on billboards, bus shelters and elsewhere are rapidly being replaced by electronic screens which can be updated instantly, and thus sold via real-time bidding.
Certificat : | Néant absolu. | |
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